Art Director in Projects: Grupo JBFM

I work in collaboration with marketing, the sales team, and other colleagues at all levels of the company (JBFM Group) to create impactful brand presentations that show the differentials and exclusive benefits of partnership with radio, including discourse for sales of Projects, after-sales presentation – where they gather data and project images to analyze the results – and logo of projects, in addition to setting up attractive infographics, the message and digestible in different formats.

Various other online communication and offline marketing assets raise the mark of the group’s two radios, JBFM and Rádio Cidade.

The goal was to keep the brand consistent and improved along with the entire team through brainstorming meetings to share new perspectives and design ideas, ensuring that the presentation is attractive, updated, and easily accessible to the sales team to present to the customer.